Introducing the Reflect Beauty Awards: A Celebration of Diverse Beauty

Introducing the Reflect Beauty Awards: A Celebration of Diverse Beauty

A note from Fiddy: I'm happy to be joining the team at Reflect Beauty, a new media collective that promotes true diversity in today's beauty and wellness spaces. Here's an intro from my colleagues at the site! By Sheila Marmon and Nikki Walton of ReflectBeauty.com #RepresentationInBeautyMatters and we all deserve an equal opportunity to not [...]

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Fiddy Wrote a Book

Fiddy Wrote a Book

That's right. I freaking did. I've wanted to write a book for a couple of years now. A blog is a great thing to have, but the bigger it grows, the less accessible it sometimes becomes: posts are uploaded in no particular order or arrangement, and older content can get lost in the shuffle even [...]

The Next Stage of Skincare as Self-Care: Passing It On

The Next Stage of Skincare as Self-Care: Passing It On

Hi, guys. I'm back. Looking at the front page of this blog, I realize that it's been over six months since I posted anything here. I'm sorry for the long absence. This year has been a blur, with some pretty intense work, personal, and mental health struggles. Blogging took a backseat to just getting through [...]

HGs Revisited: Sulwhasoo US Lunar New Year Special Editions

HGs Revisited: Sulwhasoo US Lunar New Year Special Editions

After all the salt I spewed over the weekend, I'm glad to have something positive to talk about. The Year of the Dog is almost upon us, and that means Lunar New Year promotions and specials. Sulwhasoo's LNY promotions feature several of my longtime favorite skincare products, which I'm already determined to get onto as [...]

Summer 2017 Dud Awards, + Misc Fiddy News

Summer 2017 Dud Awards, + Misc Fiddy News

Find out why I detest Klairs Gentle Black Deep Cleansing Oil. Sunday Riley C.E.O. Rapid Flash Brightening Serum, and Estee Lauder Advanced Night Repair Eye Concentrate Matrix.

Fiddy’s Big News

Fiddy’s Big News

January 10, 2018 update: W2Beauty has been renamed Beautytap. Also, my title has changed to Director of Marketing. Okay, guys. You better sit down, because I have something to tell you. Stop crying. I'm not pregnant. No, actually...I have a new job. One that fits me perfectly! I'm proud to announce that I'm now W2Beauty's [...]

Weekend Reading: My W2Beauty Skincare Articles Roundup

Weekend Reading: My W2Beauty Skincare Articles Roundup

Let's do something different this weekend. I've been working hard on projects outside the blog, and it's time to share. As I mentioned earlier, I've joined the editorial team at the newly relaunched W2Beauty. I and the rest of the "K-Beauty Squad"--which includes the amazing Coco Park of The Beauty Wolf fame--will be writing about [...]